LOCAL SEO

We help UK-based small and mid-sized businesses get found by local customers. Whether you serve a single town or multiple areas, our local SEO service is designed to generate more calls, visits, and leads from local customers.

Why Local SEO Matters for Your Business

Local SEO helps your business appear when nearby customers search for services like yours. It connects you with people in your area who are ready to visit your shop, call your office, or request a quote.

With the exemplary local SEO service, you improve your visibility on Google Search and Maps. This results in increased website visits, phone enquiries, and regional sales.

Our local SEO optimisation services focus on your Google Business Profile, location-based keywords, and appearing in the local map pack. These are key areas that help you stand out in your town or region.

If your business relies on local customers, local SEO marketing services are crucial for staying competitive.

What Our Local SEO Services Include

Results You Can Expect from Our Local SEO Services

When you invest in local SEO, you expect to see fundamental changes. That’s why we focus on outcomes that make a difference for your business. We don’t sell vague promises. We focus on visibility, traffic, trust, and genuine leads.

Our local SEO services UK are designed for small and mid-sized businesses that want more from their digital presence, without relying on paid ads every month.

Here’s what our local SEO agency can deliver:

More visibility where it counts

We help your business appear in local search results and on Google Maps. When someone nearby searches for what you offer, you show up.

Calls, visits, and real leads

Your local SEO efforts should bring in local customers. That’s our goal. We work on attracting people in your area who are ready to take action.

Stronger reputation and local trust

We enhance your online presence. Consistent listings, positive reviews, and a strong presence help build confidence in your services.

Less need for paid ads

Organic traffic saves you money. With better local rankings, you don’t have to depend on ads to get noticed.

Why Choose EVO SEO for Local SEO

Case Studies

SIX1 Aesthetics

SIX1 Aesthetics needed to break out of Instagram and build a serious presence online. We delivered a high-converting website and launched an SEO campaign targeting the local areas. In just a few weeks, organic traffic began driving leads before any ad spend was required.

LIFTD Design UK

LIFTD had a great website – but no visibility. Our SEO Fix Package transformed their search presence, increasing impressions by 20x and clicks by 6x. With technical fixes, metadata, and a structured keyword plan, they began generating leads consistently for the first time.

Carpet Trader

We built Carpet Trader’s first website and used SEO to dominate local searches across Oxfordshire. Our goal was simple: get people into the showroom. The result? Thousands of search impressions, hundreds of clicks, and regular inbound leads from customers nearby.

Testimonials

“Evo built my website and did a brilliant job—couldn’t ask for more. Fast, professional, and exactly what I needed. Highly recommended.”

“I had zero online presence before contacting Evo. Jacob took the time to explain everything clearly and delivered a stunning site on time. Highly recommend the team.”

“Launching a new business is overwhelming—but Evo made the website side easy. Great communication, expert advice, and top-quality delivery. I’ll be back for an ecommerce build soon!”

“Evo’s website audit was eye-opening. They flagged key issues, explained everything in plain English, and gave clear next steps. I’ll definitely use them for my next build and SEO.”

“We’ve worked with Evo across multiple businesses. They’re true experts—reliable, knowledgeable, and always deliver. Wouldn’t go anywhere else.”

“Jay and the team at Evo provided clear, strategic SEO advice that made a real difference. Their audit was detailed and actionable—exactly what we needed. Great experience all round.”

“Evo completely transformed our online presence. They delivered a sleek, professional website and backed it up with an SEO strategy that took us from virtually invisible to ranking—and generating leads. Jay and the team made the whole process easy, and the results speak for themselves.”

FAQ’s

SEO For Local Business FAQ's

What are local SEO services?

Local SEO services help businesses appear in search results across Google Search and Maps when local users search for services nearby. It includes improving your Google Business Profile, on‑page SEO, local citations, and driving local links.

How do local SEO services in the UK differ from national SEO?

National SEO targets a broad reach and high traffic across the country. Local SEO services UK focus on your specific area, nearby cities, and regions you serve. It targets searches that signal local intent, such as “near me” or town names.

How long does local SEO take to show results?

Local SEO is not instantaneous, but it often begins to move faster than national SEO. You may notice early improvements within a few weeks, particularly in your Google Business Profile, such as increased views or map impressions. That said, real progress usually takes around three to six months.

Several factors influence the timeline, including your industry, the level of competition in your local area, the current state of your site, and your prior online activity. If your business has outdated listings or a limited online presence, you may need more time to catch up.

Local SEO isn’t something you do once and forget. Keeping your online presence accurate and active matters just as much as the initial setup. The businesses that commit to ongoing improvements are the ones that keep showing up in search results over time.

Can I still get local citations if I don’t have a public business address?

Yes. Service‑area businesses can still build citations. While GBP standard listings typically require an address, you can use a virtual office location instead. If it’s staffed during business hours, or focuses on citation sites that support service‑area listings.

Do citations alone improve local search rankings?

Citations do matter. They signal consistency in your business name, address, and phone number (NAP), and help establish credibility. However, local ranking also depends on relevance and prominence, including the quality of your content, GBP quality, reviews, and local links.

Should I use a call-tracking number for local citations?

You can, if done carefully. Using a call-tracking number as your main number is acceptable, provided that listing consistency is maintained. In your GBP, add your standard business number as a secondary contact.

What is the difference between on-page and off-page local SEO?

On-page local SEO is everything that happens on your website. That includes the content you write, the structure of your pages, and how your location and services are presented. It also involves adding local keywords to your headings, improving mobile usability, and ensuring your site loads quickly.

Off-page local SEO, on the other hand, happens outside your website. This includes being listed in local directories, maintaining consistent business information across the web, earning reviews, and establishing backlinks from other reputable websites. A strong and active Google Business Profile is also part of this.

Both parts work together. On-page SEO helps search engines understand what you offer and where you’re based. Off-page SEO builds trust and shows that other sites and people recognise your business as real and relevant to your area.

How many locations can local SEO cover?

You can audit and promote as many locations as you operate. Each physical or service-area location may need its own GBP and citation set. However, avoid overlapping service areas to ensure maximum local reach.

Why should I choose a local SEO agency like yours over a prominent national firm?

A local SEO agency aligns its work with your goals and audience. We know what local customers search for. We stay close to your market and focus on showing you in the right places, without wasting effort.